Why Do I Need a Website?
Each and every business needs some kind of online presence. Not only is it expected by potential clients, it's also one of the easiest ways to expand your market.
If you don't have a website, how will potential clients find you online? And, if they're not finding you, who are they finding instead - your competition?
Did you know that 71% of Internet users go online to research products and services for their local area rather than using a local directory, yellow pages or phone book? What are the reasons people prefer to look online?
- Convenience - They can learn about your services, view your portfolio and buy your products, even when you're closed! All from the comfort of their own home without feeling intimated to make a decisions on the spot.
- Availability of Information - A website provides more information than the yellow pages, with interactive content, product details and pictures.
- Lack of Sales Pressure - Because of the convenience your website offers and the availability of information listed on your website your prospective clients can make a decision without feeling intimated.
Advantages to Having a Website:
1) Answering Questions - Save time and money answering the same question over and over by phone by providing your services on your website.
2) Communication - Website visitors can contact you by email or contact form without the pressure of dealing with pushy salesmen. You can respond to their inquiries when it is convenient for you.
3) Compete with Big Business - Smaller businesses can look bigger than they are with a professional website design. Now the small guy is on the same playing field as the big guys!
4) Cost - The costs to develop, maintain and distribute a website are extremely low when compared to the cost of other forms of media and advertising.
5) Easy to Maintain - Your website can be updated daily, weekly, monthly or whenever you need to revise your information. The information on your website will always be accurate and up-to-date.
6) What you can't do with a brochure or business card - A website is easier, cheaper and quicker to update than printed material. Its' capacities are almost limitless which allow you to provide users with more comprehensive information. This will save you money on printing and distribution costs as well.
7) Extended Business Hours - With a website, your business is now "open" 24 hours a day, 7 days a week and 365 days a year. Your website is working for you!
8) Global Market - A website is accessible globally and can be viewed by anyone on the Internet. You can't get the same kind of market reach with print, radio and TV advertising
9) Great Recruiting Tool - Whether you are looking for talent or posting job opportunities with your company, your website is a great recruiting tool for building your business.
10) Provides Instant Gratification - Let's face it, people are busy and don't like to wait for information. Give them what they want, when they want it. If your product or service is suitable, offer them free samples or trials to download. This includes pictures, brochures, software, videos, Power Point slides, music and more.
For more information how we can help you make an impact call us 561.789.4346 or fill out our online quote. |